FOR MARKETING AGENCIES
Know your client’s
industry better
than they do.
Every time.
Before the briefing.
A new industry every pitch. Caspr reads it, settles the numbers that matter and argues a view of the market. You bring the idea, which is what wins the room.
- Under 1 hrFrom an unfamiliar industry to a credible view
- Per pitchNo research commission for a pitch you may not win
- Not a summaryA view of the market, argued to a position
No account needed. No subscription.
Client and prospect material stays in your account and never trains a model. ISO 27001:2022 certified →
THE PROBLEM
A new industry every pitch.
None of it billable.
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Every pitch starts
from zero.A new prospect means a new industry, and nothing carries forward from the last pitch. You still have to sound like the expert in the room.
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Research comes off
the margin.Pitch research is unbillable overhead, and unrecoverable when the pitch is lost. A research commission for a pitch you may not win cannot be justified.
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The sharpest analysis
wins the room.Generic insight loses. The agency that knows the client’s industry better than the client does wins, and that takes an argued view of the market, not a summary of the internet.
HOW IT WORKS
From pitch brief
to industry expert.
In under an hour.
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Describe the client’s industry
One line: the industry, the client, what the pitch must argue. Caspr proposes the structure and asks what it needs to know.
🔒 Anything you upload is encrypted at rest and in transit. It stays in your account. It is never used to train any model. Full security posture →
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Caspr reads the market
25M+ curated sources. For each figure that matters, Caspr goes underneath it, sets the sources against each other and settles the one to use for your case, with the argument.
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You write the pitch
Finished and ready to build on: a PDF or an editable PPTX, the market argued to a view. The idea, and the pitch, stay yours.
ANALYTICAL AI, NOT GENERATIVE
Every source, credible. Every claim, triangulated. Every report, defensible.
Generative AI is trained to understand how people communicate.
Caspr is proprietary Analytical AI, built from the ground up for business professionals making high-stakes decisions.
Market Research · Study
US Energy Drinks: Category and Share Deep-Dive
How big is the category, who holds share, and which figures belong in the pitch?
US ready-to-drink energy · tracked retail to mid-2026 · For an agency pitching a challenger brand
RESEARCH BUDGET
Set aside a budget once.
It stays yours.
Every analysis draws from it. Each month you are charged for what you used, and the rest carries forward.
START HERE
Try
Free · $100 of research on us
Free. $100 of research on us. No card, 90 days.
- Every depth of analysis
- Ask Caspr about any finding
- Attach the client brief to an analysis
MY WORK
Solo
Set aside $200 · the rest carries forward
Set aside $200 once. Each month you are charged for what you used. The rest carries forward.
- Everything in Try
- + Editing
- + Data Room (25 GB)
OUR WORK · RECOMMENDED
Team
Set aside $600 · the rest carries forward
Set aside $600 once. Each month you are charged for what you used. The rest carries forward.
- Everything in Solo
- + Files shared with the pitch team
- + Collaborative editing
MY ENTERPRISE
Org
$1,000 a seat a month, billed annually
$1,000 a seat a month, billed annually. Five seats minimum.
- Everything in Team
- + SSO, API, Projects
- + $1,000 a seat in pooled research
WRITTEN IN YOUR REGISTER
It reads like your team wrote it.
Caspr writes in the register your audience expects — the vocabulary, section titles and conventions of a pitch document. Choose the register before you generate. It costs nothing.
Audience & Culture
- Category and cultural trends$80
- Audience analysis from public data$80
- Media landscape analysisSoon
WHY PROFESSIONALS TRUST CASPR
For decisions that can’t afford to be wrong.
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The analysis is done before it arrives.
Caspr goes underneath every figure that matters, sets the credible sources against each other and tells you which number to use, and why. Nothing is left to find, reconcile or assemble. The sources are there if you want them.
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Built by the people who set the standard.
Joy, Caspr’s Founder and CEO, defines what the analysis must do and what good work looks like. Jayant, the Co-Founder and CTO, leads the research that builds the models that do it.
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Try it on a live pitch first.
Run a full analysis before you commit. No account needed to start. No subscription. No sales call.
FREQUENTLY ASKED QUESTIONS
Answered before you have to ask.
Can agencies use AI research in client pitches?
Yes. Caspr produces desk research on published sources with the figures already settled, so the market claims in the pitch hold when the client pushes. Cite the underlying sources. The file is marked as generated by Caspr; whether and how you tell a client is set by your agreement with them.
Is this still original thinking?
Caspr does the analysis: it reads the industry, settles the figures and argues a view of the market. The creative idea, and the pitch built on it, are yours. The report is marked as generated by Caspr, so nothing is passed off.
Can it handle niche B2B industries?
Caspr works from the question you describe, down to the level of detail you ask for, and asks what it needs to know before it starts. Describe the niche as specifically as you can.
Can I upload client or prospect material?
Yes. Attach files to any analysis on Try; from Solo, a Data Room keeps them between analyses. They stay in your account, are encrypted at rest and in transit, and are never used to train any model.
What do I get for a pitch?
A Market Research Brief in under 15 minutes: the industry, its players and where it is moving. A Market Research Study in under an hour: the full landscape, sized, with the figures settled and a view of where the category is going. The Intelligence depth is coming soon.
Caspr means Business.
GET STARTED
Walk into the next pitch knowing their market.
Your first $100. On us.
No account needed.
Run the analysis See a sample report →